The Sensi Family first began business in 1895 when Pietro Sensi began taking the wine he made from his vines to the markets. Pietro’s sons, Vittorio and Armido, continued their father’s business and founded Fratelli Sensi.
With their horse and cart the two brothers used to deliver their Chianti wine to the houses in the surrounding countryside and to the city of Florence as well.

With the third generation, with Vittorio’s sons Pietro and Giovanni, greater focus was placed on the wine making business and the Fratelli Sensi wines became famous throughout Tuscany.

With the fourth generation, with Massimo, Marco and Roberta, who joined the company in 1987, the Sensi name was finally consecrated on the international markets further to developing their wine making, farming and technology.

In 2004 the company faced a difficult time when Marco died suddenly, Massimo’s brother who inherited his patrimony far too soon.

The memory of Marco’s valuable work, and the importance of the projects that were started together with him, immediately became a great drive for the family to continue working and growing, developing further and improving the quality of the Sensi wines.
This spirit was immediately understood by all the international operators and helped them establish some very important partnerships.


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